Minimum Viable Product
The team wants to build for a year before testing real demand.
Open card →75 tools · 8 subcategories
Customer & Product
Discovery, customer value, product hypotheses, and experience. What should we actually build?
Where to start
Core set
If this topic is new to you, start with these tools.
Hypotheses & experiments
Hypothesis · Action · Data · Insight
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Build · Measure · Learn
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Minimum Valuable Product
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Minimum Viable Experience
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Minimum Lovable Product
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →RAT
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →PoC
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Design Sprint
A complex idea needs fast validation before a long development cycle begins.
Open card →Assumption Testing Matrix
A product idea contains many assumptions, but the team does not know which one should be tested first.
Open card →Product Kata
Product improvement lacks a disciplined learning rhythm tied to measurable outcomes.
Open card →Other tools
Discover · Define · Develop · Deliver
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Kano Model
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Opportunity Scoring
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Design Thinking
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Buy a Feature
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Speed Boat
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Gulfs of Execution & Evaluation
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Hypothesis Map
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →QFD
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Test Plan
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →FFF
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Customer research
JTBD
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Persona
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Customer Development
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Empathy Map
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Survey
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Interview
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Marketing Research
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →User Interviews
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Auto-recording
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Community Management
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →UX Research
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Continuous Discovery Habits
Discovery happens occasionally, so teams make important product decisions without regular customer evidence.
Open card →Problem & value
Value Proposition Canvas
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Value · Usability · Feasibility · Viability
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Painkillers · Delighters
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Gap Map
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →How Might We
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Point of View
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Problem–Market Fit
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Opportunity Solution Tree
Teams jump from outcomes to favorite solutions without mapping customer opportunities first.
Open card →Sean Ellis Product-Market Fit Test
The product has users, but the strength of Product-Market Fit is still uncertain.
Open card →Product-Market Fit Framework
There is evidence of usage, but the team lacks a coherent view of whether a strong market fit has been achieved.
Open card →UX & customer experience
CJM
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →User Engagement
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Norman's Three-Legged Stool
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →User Testing
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Test as User
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Marketing Communication
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Product strategy
Product Tree
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Bi-Cycle
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Product Vision Board
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →ARIA Framework
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Arc PMF Archetypes
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Roadmap
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Dual Track Agile / Discovery & Delivery
Discovery and delivery compete for attention, causing either weak learning or slow execution.
Open card →PRFAQ / Working Backwards
The team can describe a feature but cannot clearly explain why a customer should care before building it.
Open card →Four Fits Framework
A product may work in isolation but growth is weak because market, product, channel, and model do not fit together.
Open card →Product & domain modeling
Event Storming
You need a clearer way to understand customer needs, validate value, or shape a product decision.
Open card →Event Modeling
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →DDD
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Requirements & product artifacts
Use Case
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →User Stories / Technical Specs
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Release Notes
The team makes product decisions but lacks a clear structure for validating customer value and behavior.
Open card →Story Mapping
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Requirements Management Plan
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →PBS
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Requirements Traceability Matrix
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Story Map
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Use Case Artifact
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Requirements Documentation
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →User Story
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →Requirements Gathering
The team needs to understand the customer, value, requirements, or product scenario more clearly.
Open card →User Guides
You need a clearer way to understand customer needs, validate value, or shape a product decision.
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