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Customer & Product · Customer research

Continuous Discovery Habits

Continuous Discovery Habits · Product discovery framework

Discovery happens occasionally, so teams make important product decisions without regular customer evidence.

Why use it

Build continuous customer contact and small, frequent discovery habits into product work.

How to apply

  1. Define the specific management situation and desired outcome.
  2. Gather the minimum facts, constraints, and perspectives needed to use the tool.
  3. Apply Continuous Discovery Habits, make key assumptions explicit, and compare the result with realistic alternatives.
  4. Record the decision, next owner or action, and a testable criterion for the next step.

Output

A repeatable continuous-discovery cadence.

Related tools

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