Change Management · Implementation management
McKinsey Influence Model
McKinsey Influence Model · Change framework
The organization communicates change but behavior does not shift consistently.
Why use it
Align role modeling, understanding, formal mechanisms, and capability building.
How to apply
- Define the specific management situation and desired outcome.
- Gather the minimum facts, constraints, and perspectives needed to use the tool.
- Apply McKinsey Influence Model, make key assumptions explicit, and compare the result with realistic alternatives.
- Record the decision, next owner or action, and a testable criterion for the next step.
Output
A coordinated set of influence levers for behavior change.