Strategy & Business · Strategic choice
Resource-Based View / RBV
Resource-Based View · Strategy framework
The company knows the market but has not identified which internal resources can sustain an advantage.
Why use it
Assess resources and capabilities as potential sources of durable competitive advantage.
How to apply
- Define the specific management situation and desired outcome.
- Gather the minimum facts, constraints, and perspectives needed to use the tool.
- Apply Resource-Based View / RBV, make key assumptions explicit, and compare the result with realistic alternatives.
- Record the decision, next owner or action, and a testable criterion for the next step.
Output
A prioritized view of strategically valuable resources and capabilities.